Press release

First encounter with ADORA, a unique brand of tomato
Fruit Attraction Madrid – October 18 to 20

Today, there are many kinds of tomatoes available on the market. But what consumers are looking for is a tasty, authentic tomato, without being able to find one at their usual points of sale.

Today, a new Marmande tomato is available, identified by the brand ADORA.

ADORA is a tomato brand unlike any other, offering a unique sensory experience. At first sight, its colour and shape are surprising. But after the initial surprise, people want it. ADORA awakens and attracts curiosity. Once tasted, a magical and subtle moment, ADORA explodes in flavour and enthrals the palates of gourmets.

The ADORA tomato brings together taste, health, and well-being.  It has remarkable nutritional advantages: a delight for the taste buds and a real concentrate of vitality. Its excellent shelf life allows it to maintain all of its benefits.

Thanks to the know-how of passionate growers, ADORA is grown in traditional tomato production regions. Each one of them is committed to following detailed specifications, which guarantee the distribution of superior quality fruit from November to May.

Do not miss out on this first encounter with ADORA. Discover this unique tomato as a preview; it holds many surprises for you.

Fruit Attraction Madrid - October 18 to 20, 2017 – Stand 9G06 

Portes-lès-Valence, October 9, 2017

Press contact

Véronique LAFANECHERE - Media relations
Tel:  +33(0)4 26 52 31 70 - Mobile : +33(0)6 42 21 04 72
veronique.lafanechere@hmclause.com

ADORA is a brand of HM.CLAUSE.

HM.CLAUSE is a global vegetable seed company dedicated to meeting local needs through global diversity, and is committed to innovation inspired by worldwide partnerships in the scientific, industrial, and commercial fields. An innovative company whose core business is plant breeding, HM.CLAUSE specializes in the development, production, and sales of vegetable seeds worldwide. In 2008, Harris Moran Seed Company (USA) and Clause (France) were grouped together under the HM.CLAUSE Business Unit of Limagrain. HM.CLAUSE generated 325 euro million in annual sales in 2016 and employs more than 2800 people full-time located in over 30 countries around the world. Its investments in research and breeding represent 14% of annual sales. The organization coordinates breeding for 25 species and has more than 800 people actively engaged in research and development activities. HM.CLAUSE is a Business Unit of Limagrain, an international agricultural co-operative group, specializing in field seeds, vegetable seeds and cereal products. Founded and managed by French farmers, Limagrain is the 4th largest seed company in the world.

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